ROSALIND CREATIVE

REPOSITIONING

Not every one starts from scratch. In fact, many clients have an existing/trading brand, or they've done a lot of work into their concept and colour scheme - because, well branding, colours and design is the fun bit. We  have chosen to showcase the example below, as it demonstrates how we re-positioned the brand 'Protein Bakes' to feel more luxurious and professional.  The client wanted to keep the logo and colour scheme similar, so we worked hard on tone of voice, selecting the right palette, font and overall style.

Original branding

re-positioned branding

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