Total Health Chiropractic
Total Health Chiropractic

Website

https://www.totalhealthchiropractic.co.uk/

Launch

July 2022

 

Category

Entire branding package

Bio

Total Health Chiropractic is a start up health clinic specialising in chiropractic services, diagnostic treatments and different types of therapy including laser and shockwave therapy.

 

Challenge

Laura came to us with the seed of a business venture. She was in the middle of securing a location to run her clinic - yet she didn't have a brand identity to go with it.

 

Solution

We ran two branding workshops to really get to grips with the direction of her brand. Professional, trustworthy and evidence-based were the recurring themes. Laura wanted her healthcare service to feel accessible, to be transparent and to look incredibly professional next to her competitors. She wanted to steer away from the typical 'spinal based' logo design that is common in the industry and so we decided on an approach that put full circle end to end care at the core. We utilised a typically professional healthcare blue colour palette with a unique twist of grey smattered throughout.

 

ROI + value

Total Health Chiropractic has had a very positive response from Laura's existing clientele. The professional, yet accessible feel to the site has  helped reassure and convince existing patients to transfer from her old clinic, to her new clinic.

Related projects

Brand identity

Rhythm to Ride

Brand identity

Total Health Chiropractic

Brand identity

Forester Coffee